Hillol Bala
Indiana University Bloomington
1 paper in the Anchorcite directory, published in 2008, cited 8,169 times in total.
ORCID profileResearch topics
- Customer Service Quality and Loyalty · 1 paper
- Technology Adoption and User Behaviour · 1 paper
- Digital Marketing and Social Media · 1 paper
Frequent co-authors
- Viswanath Venkatesh · 1 paper
Papers
- Technology Acceptance Model 3 and a Research Agenda on InterventionsDecision Sciences · 2008 · 8,169 citations
ABSTRACT Prior research has provided valuable insights into how and why employees make a decision about the adoption and use of information technologies (ITs) in the workplace. From an organizational point of view, however, the more important issue is how…
Metadata from OpenAlex (CC0).