Ritu Agarwal
University of Maryland, College Park
1 paper in the Anchorcite directory, published in 2000, cited 4,742 times in total.
ORCID profileResearch topics
- Knowledge Management and Sharing · 1 paper
- Technology Adoption and User Behaviour · 1 paper
- Digital Marketing and Social Media · 1 paper
Frequent co-authors
- Elena Karahanna · 1 paper
Papers
- Time Flies When You’re Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage1MIS Quarterly · 2000 · 4,742 citations
Extant explanations of why users behave in particular ways toward information technologies have tended to focus predominantly on instrumental beliefs as drivers of individual usage intentions. Prior work in individual psychology, however, suggests that holistic experiences with technology as captured…
Metadata from OpenAlex (CC0).