Consumer Behavior in Brand Consumption and Identification
Most cited papers
- PLS-SEM: Indeed a Silver BulletThe Journal of Marketing Theory and Practice · 2011 · 21,549 citations
- The Dutch Eating Behavior Questionnaire (DEBQ) for assessment of restrained, emotional, and external eating behaviorInternational Journal of Eating Disorders · 1986 · 3,562 citations
- Maxims or myths of beauty? A meta-analytic and theoretical review.Psychological Bulletin · 2000 · 2,358 citations
- The role of the media in body image concerns among women: A meta-analysis of experimental and correlational studies.Psychological Bulletin · 2008 · 2,070 citations
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