Robert B. Cialdini
Arizona State University
1 paper in the Anchorcite directory, published in 1990, cited 5,756 times in total.
ORCID profileResearch topics
- Social and Intergroup Psychology · 1 paper
- Behavioral Health and Interventions · 1 paper
- Environmental Education and Sustainability · 1 paper
Frequent co-authors
- Raymond R. Reno · 1 paper
- Carl A. Kallgren · 1 paper
Papers
- A focus theory of normative conduct: Recycling the concept of norms to reduce littering in public places.Journal of Personality and Social Psychology · 1990 · 5,756 citations
Past research has generated mixed support among social scientists for the utility of social norms in accounting for human behavior. We argue that norms do have a substantial impact on human action; however, the impact can only be properly recognized…
Metadata from OpenAlex (CC0).